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Wallonia is full of great assets, but needs you to make them known! By communicating our region's strengths, we'll be able to increase its appeal. Are you from Wallonia and does your activity have international implications? Maybe you are not from Wallonia, but collaborate with the best that Wallonia has to offer in your area of work? Then why not join our network of Wallonia.be brand ambassadors and contribute to the development of our region.
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![What's in it for you? What's in it for you?](https://wallonia.be//sites/default/files/styles/services/public/ambassadeurs-avantages-580x340_1.jpg?itok=n27i1vsD)
What's in it for you?
Becoming a brand ambassador for Wallonia.be is primarily an opportunity to join a network that brings people from a variety of industries together More info![Your mission Your mission](https://wallonia.be//sites/default/files/styles/services/public/ambassadeurs-mission-580x340_1.jpg?itok=E4b44dIj)
Your mission
Being a regional ambassador means, first of all, respecting and demonstrating the values of its brand. More info![A lot of cities and regions have adopted a place-branding approach. A lot of cities and regions have adopted a place-branding approach.](https://wallonia.be//sites/default/files/styles/services/public/logos_1.png?itok=L-WKldyP)
The foundations of the brand
What is place branding ? More info![Vos avantages Vos avantages](https://www.wallonia.be//sites/default/files/styles/services/public/ambassadeurs-avantages-580x340.jpg?itok=xJ-IXa9s)
CTA AMB réseau
Become an Ambassador
You are open to the world and wish to participate in the notoriety of Wallonia? Join us! Sign up
Contact
Wallonia Export Investment
Diony MWENGE – d.mwenge@awex.be
Marie LEDRU – m.ledru@awex.be
Wallonia-Brussels International
Nicolas WILLEMS – n.willems@wbi.be
![](https://wallonia.be//sites/default/files/styles/large/public/Screenshot_2024-06-25_115407_12.jpg?itok=Kh9TdrLl)
Un exemple wallon de résilience !
Ils avaient tout à gagner.
![](https://wallonia.be//sites/default/files/styles/large/public/default_images/default.png?itok=1G9WUAeG)
Liège
Liège, often nicknamed the "Cité Ardente" (the Fervent City), is a Walloon city that simply vibra
![](https://wallonia.be//sites/default/files/styles/large/public/default_images/default.png?itok=1G9WUAeG)
The economic attractiveness of Wallonia for the agri-food industry
As an employee of the Belgian Embassy in Lebanon for 20 years and an ambassador of the "Wallonia.
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